Write down your goals for your walkathon. Then, as you plan you can make sure you are addressing them. If you have a committee, get together and decide which goals apply to you:
- To make money? If so, how much? If you average that amount out per person, is it a reasonable expectation, or do you need to augment the event via sponsorships, concessions, recycling, a raffle, a silent auction, or other money raising efforts?
- To build community? If so, what fun ideas can you implement to encourage lots of interaction between people?
- For health awareness and exercise? If so, how can you give positive reinforcement for the walkers’ efforts?
- To gain public awareness for your cause? If so, what will you do to draw the maximum amount of attention to your walkathon and the reason you walk?
Brainstorm a bit. Is there anything else you want to be sure to achieve?
Looking for what to read next? How about “Four Criteria for Pinpointing Your Cause”…